Teenagers are racing each other to break celebrity style news on Instagram. Adults in the industry are in awe.
Loren Gray is a 17-year-old singer and beauty influencer. Her YouTube channel has 3.6 million subscribers. (On TikTok and Instagram, she has even more fans.) They follow her every move — the video uploads, the ephemeral Instagram Stories — and obsess over the details. What is she wearing? How much does it cost?